Press release: Children’s cinema club to launch in Cannock

A children’s cinema club is set to launch in Cannock this month with a screening of Disney’s Tangled.

The new CreateCinema:Club will take place on the last Saturday of each month from 10am to 12pm at the Electric Palace Picture House, in partnership with CreateChurch:Cannock.

Youngsters from birth to 11-years-old will be able to enjoy classic children’s films on the big screen with their parents and carers, at a cost of just 50p to cover refreshments.

Doors open at10am when tea, cof­fee and squash will be avail­able at no extra cost. It will also be pos­si­ble to buy pop­corn and other snacks.

Tickets for Tangled will be available on the door on Saturday, June 29.

Organiser Angela Probert, of CreateChurch:Cannock, said: “We hope parents and children will enjoy seeing a film together in a relaxed and family-friendly atmosphere.”

For more information see


Top 10 tips for writing a press release to generate sales and publicity for self-published books (Writing Magazine)


In the week that I resigned from my job to become a freelance journalist – that phrase makes my heart sing! – I had a feature published in the July edition of Writing Magazine, the UK’s bestselling writing magazine.

My feature “Read all about it” gives my top 10 tips for writing a press release to generate sales and publicity for self-published books, and includes a sample annotated press release and suggestions for other ways to spread the word. It runs over three pages and is part of the magazine’s self-publishing special.

I was even more proud to see it included among the stories on the front cover!

The magazine is widely available and can also be downloaded as a digital edition.

Read all about it

Read all about it 2

Press release: American volunteers to create “Beautiful Things” in Cannock and Stafford

Beautiful ThingsA team of volunteers from America is coming to Staffordshire next month (JUNE) to work in the community and stage free family fun events.

The 60-strong choir from Shades Mountain Baptist Church in Alabama will join forces with members of CreateChurch:Cannock and Stafford’s Rising Brook Baptist Church to revamp Cannock’s cinema and help families with light DIY or gardening projects.

At the end of the week-long event, dubbed Beautiful Things, there will be free family fun activities in Stafford and Cannock.

The team will spend Wednesday, June 12, working in the Electric Palace Picture House in Cannock, replacing seats, painting walls and tiling toilet facilities.

They will then move on to the Bevan Lee estate in Cannock where they will help households with activities such as gardening, painting and cleaning. Flyers will be distributed to the estate beforehand and people can opt in to receive assistance if they wish.

The choir will also be visiting primary schools in Cannock and Hednesford to teach the children songs which will be performed at the fun day on Saturday, June 15, when families can take part in free activities such as face painting, bouncy castle and a football cage, as well as enjoying a free American-style barbecue.

Sponsored by solicitors Pickering and Butters, who have offices in Stafford and Rugeley, the fun day will take place at the Signpost Centre, Highfields, Stafford, from 10am to 1pm, and at Cannock Park from 3pm to 6pm. All are welcome.

Steve Graham, church leader at CreateChurch:Cannock, said: “We are really excited to be partnering with our friends from the States. The whole purpose of this week is to help the local community and let them know that the church is interested in both the people and the town. There are lots of people out there that believe Cannock is a great place and we hope this week will show our belief in that.”

The Staffordshire churches became partners with Shades Mountain Baptist Church thanks to Alabama couple Richie and Denise Bruce, who live in Stafford and attend CreateChurch:Cannock.

Michael Adler, worship pastor at Shades Mountain Baptist Church, said: “We already have many UK friends whom we have grown to love during the planning process of this trip. In just a few short days we will be able to board the plane for Stafford and Cannock, see our friends face to face and join together to serve the community.”

  • CreateChurch:Cannock is a friendly new church meeting every Sunday from 10am at the Electric Palace Picture House in Cannock. See for more information.


Contact me for any further information.

Guest post: Tips for writing press releases

Hop on over to the CIPR Education and Skills blog for my guest post on writing press releases. Here’s a quick snippet to tempt you over there:

Is it actually news? It’s important to manage the expectations of your internal stakeholders. The journalist is not there to promote your business or organisation. The feral beasts of the media cannot be tamed. Corporate “key messages” will likely be removed.

It’s mostly common sense but it doesn’t hurt to go back to basics sometimes. Read the full post at Tips for writing press releases….